miércoles, 20 de noviembre de 2013

MC DONALDS

INTRODUCCTION
 
Did you know that eating a hamburger gives one smile to children of the foundation Ronald McDonald’s? Yes! Mc Donald`s restaurant has a foundation for children. In this paper, we will focus on the restaurant. Mc Donald’s is the world’s largest chain of hamburger, fast food restaurants, serving around 68 million of costumers daily in 119 countries. Mc Donald`s primarily sells hamburgers, cheese burgers, chicken, French fries, breakfast, soft drinks, milk shakes, and desserts. In this article, we are going to talk about its history how it is the present and how we think it will be in the future.
 
HISTORY
 
Regarding history, we can say that Mc Donald`s was created on May 15, 1940 by Richard and Maurice Mc Donald brothers. It started with the “Speedee Service System” (Fast service), the principal modern fast-food restaurant that the white castle hamburger chain had already put into practice more than two decades earlier. The original pet of Mc Donald`s was a man with a chef hat on top of a hamburger shaped head whose name was ‘‘Speedee’’, who was eventually replaced by Ronald Mc Donald. Their logo is the ‘‘Golden Arches’’, the present form is a letter ‘‘M’’. In 1955 it opened a branch restaurant with the expansion of Mc Donald`s into many international markets and the company has become a symbol of globalization, and the spread of the American lifestyle until today.
 
PRESENT
 
In this moment Mc Donald`s is innovating and searching gourmet options, with Colombian chefs such as Rausch brothers. In this year Mc Donald`s launched a special line of products in their menu. The design work of the new offer lasted three months. The products are the Angus burger. BBQ Rausch, the Hawaiian Mc wrap and three milk Mcflurry. It is first time that the firm is associated with high kitchen Colombian chefs. Its Rausch burger has imported from Argentina Its angus beef and cheddar cheese, the Hawaiian Mcwrap, brings back Canadian back and crispy or grill chicken, and Mc flurry dessert taste of the three milks, with pieces of biscuit and sauce.
 
FUTURE

In the future Mc Donald`s will function in more places of the country, with new products and innovation for all the people that enjoy the fast food. Mc Donald`s will work in new line with more nutritious products to avoid obesity. It will have franchises in small cities. Also, it will open more jobs with excellent salaries and it will contribute more to the foundation Ronald Mc Donald`s.

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